How to Start Your Own Ad Set (for Business Owners) Step 1: Define Your Goal Before running any ad, decide what you want : Goal Example π§ Brand Awareness “I want more people to know my business.” π¬ Lead Generation “I want people to contact me or fill a form.” π Sales / Conversions “I want customers to buy my product/service.” π Website Traffic “I want visitors to come to my website or WhatsApp.” π Choose one goal per campaign. Don’t mix multiple goals. Step 2: Know Your Target Audience Define who you want to reach: Age group (e.g., 25–45 years) Location (city/state/country) Interests (e.g., property buyers, gym lovers, business owners) Gender (if relevant) Language π Example (for real estate): Male/Female 28–50, interested in property investment, located in Delhi NCR. Step 3: Set Up a Business Account Facebook/Instagram Ads: Go to https://business.facebook.com/ Create a Meta Business Account . Add your Facebook Page and Instagram Acc...
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